Molly’s Marvelous Cloth, a reusable, machine-washable cleaning cloth has debuted in Walmart, CVS and Staples stores in the United States and Canada. The cloth requires no chemicals—just water. Consumers just have to wet it, wring it and wipe....
Gourmet Insider: Molly’s Marvelous Cloth Now Shipping
Molly’s Marvelous Cloth, distributed by Northern Response International, is now shipping. The cloth, said the company, is a reusable microfiber cleaning cloth. The cloth features a weave that is designed to make it more absorbent, yet lighter than rags, said the...
Home World Business: Molly’s Marvelous Cloth Comes To Market
Molly’s Marvelous Cloth, distributed by Northern Response International, is now available at retail. The cloth is a reusable microfiber cleaning cloth. The cloth features a weave that is designed to make it more absorbent, yet lighter than rags, said the company. The...
Northern Response Launches Molly’s Marvelous Collection
Molly's Marvelous Cloth - Streak-Free, Lint-Free Shine Every Time. Just Add Water! Molly's Marvelous Cloth is the streak-free polishing/cleaning cloth without the need for harsh chemicals! Just use water! Works on any surface; windows, mirrors, countertops, stainless...
Go Ahead, Get Funky — Northern Response Introduces Salon Express Nail Art Kit to Prepare Canada for 2012’s Summer Nail Trends
This summer is all about noticeable nails. It’s about the colors and designs that pop and carry a personality of their own. Salon Express Nail Art Kit is one product that allows women to get perfectly funky nails right at home. Toronto, ON (PRWEB) June 19, 2012 -...
Rhonda Shear’s Shear Control™ Panty is Now Available Exclusively at Sears and Hart Stores in Canada
Consumers no longer need to wait a week or pay shipping & handling to get their hands on the much-awaited Shear Control panty. They can drop by the nearest Sears or Hart store, which are the only retailers in Canada to have this hot product available now. Toronto,...
Latest Fitness Breakthrough, the AB Wave, is Calling on Swimsuits a Bit Early in Canada
The weather might not be warm enough for swimming, but one can still ride the waves with the latest fitness product, the AB Wave™. Designed to imitate the motion of a wave, this exercise machine directly targets the core, arms and legs for a toned and tight body....
The Paint Zoom Paint Sprayer Helps Canada Prepare Homes for the Market
With the recent lift in the housing market, Canadians are getting their homes ready for the critical eyes of potential buyers. That means ensuring the essentials are in tip-top shape. The Paint Zoom paint sprayer is proven to be one of the better options to getting...
Twin Draft Guard® Helps Canadians Conserve Energy without Breaking the Budget
TORONTO, Ontario – The survival guide for Canadian winters, if there was such a thing, would probably consist of a massive shopping list. From winter tires to mittens, Canadians find their wallets shrinking every year as soon as the first snow storm hits. However, one...
UFC Champ Georges St-Pierre to visit Toronto and Montreal
TORONTO, ON – Canadians can spot MMA legend and world champion, Georges St-Pierre in Toronto and Montreal at local Sport Chek and Sports Experts stores later this month and early December. He will be in town to meet his fans and to celebrate the success of his...
Interwood Marketing Group joins Northern Response International
TORONTO, CANADA – JANUARY 2011
Northern Response International Ltd. announced today that it has integrated the business operations of Interwood Marketing Group. The two organizations are among the industry’s largest and most established international, direct-response television marketing companies. The deal announced today and effective February 1, 2011 also brings together two electronic retailing, industry-founding veterans Rob Woodrooffe, Chairman and CEO of Interwood Marketing and Richard Stacey, President and CEO of Northern Response.
Interwood Marketing was founded by Rob Woodrooffe in 1974, expanded to the United States in 1982, to the United Kingdom and Continental Europe in 1987, and around the world by 1991. As a DRTV pioneer both in Canada and around the world, Interwood was the first company to build an international TV shopping distribution business with over 120 distributors across the globe. Mr. Woodrooffe is a former member of the ERA Board of Directors and was honoured with the ERA Lifetime Achievement Award in 2007. He was also previously a member of the Board of Directors at the Canadian Direct Marketing Association and was also honoured as Direct Marketer of the Year by the CDMA. Mr. Woodrooffe will be Chairman of Northern Response’s Advisory Board and will also work closely with Northern Response’s production and creative innovation teams. Long time Interwood COO, Silvyn Naidoo, will work in leading the Northern Response Direct-to-Consumer division.
Mr. Woodrooffe noted that “Northern Response’s extensive retail distribution capabilities will provide a greatly expanded market for all our products and provide economies of scale and synergies across our combined distribution network. Our combined television and internet sales strengths will create an As Seen On TV marketing power house and will drive all our various sales channels including retail to better serve our suppliers and customers.”
Mr. Stacey stated that, “We are pleased and excited to have an industry leader such as Rob serving as Chair of our Advisory Board. Rob and his team at Interwood have built a great organization over 35 years with a peak staff of over 130 employees and have demonstrated an established track record of success with a dedicated and experienced management group with whom we are now looking forward to working together . Interwood has a tremendous portfolio of licensed and proprietary products including Nu Wave Oven (#1 JW rank), Nicer Dicer, Brainetics, DermaWand, Didi Seven and other chart-topping shows which we plan to leverage across our existing sales and distribution infrastructure.”
Mr. Stacey added “Our combined customer database will also add depth to our growing e-Commerce business. Interwood’s long established international distribution network will complement and further diversify our existing overseas sales and operations. Our combined DRTV airtime contracts will further solidify Northern Response as the dominant holder of DRTV media inventory avails in Canada. Most importantly, Interwood has a multi-national operational infrastructure and is the only company in Canada offering multi-lingual DRTV distribution in Chinese, French, Hindi and other multi-cultural channels through its exclusive media contracts on these foreign language stations.”
Northern Response is the largest infomercial company in Canada and the largest international syndicator of third-party DRTV programming in the world. The Company is a multi-channel distributor selling products across a diverse range of platforms including DRTV, live shopping, on-line, print, and retail in over 90 countries worldwide. The company has distributed over 1,000 infomercials since 1984 with global retail sales totalling more than $1 billion dollars. The Company is based in Toronto, Canada.
The Shelby Report: Molly’s Marvelous Cloth Launches In U.S. And Canada
Molly’s Marvelous Cloth, a reusable, machine-washable cleaning cloth has debuted in Walmart, CVS and Staples stores in the United States and Canada. The cloth requires no chemicals—just water. Consumers just have to wet it, wring it and wipe....
Gourmet Insider: Molly’s Marvelous Cloth Now Shipping
Molly’s Marvelous Cloth, distributed by Northern Response International, is now shipping. The cloth, said the company, is a reusable microfiber cleaning cloth. The cloth features a weave that is designed to make it more absorbent, yet lighter than rags, said the...
Home World Business: Molly’s Marvelous Cloth Comes To Market
Molly’s Marvelous Cloth, distributed by Northern Response International, is now available at retail. The cloth is a reusable microfiber cleaning cloth. The cloth features a weave that is designed to make it more absorbent, yet lighter than rags, said the company. The...
Northern Response Launches Molly’s Marvelous Collection
Molly's Marvelous Cloth - Streak-Free, Lint-Free Shine Every Time. Just Add Water! Molly's Marvelous Cloth is the streak-free polishing/cleaning cloth without the need for harsh chemicals! Just use water! Works on any surface; windows, mirrors, countertops, stainless...
Go Ahead, Get Funky — Northern Response Introduces Salon Express Nail Art Kit to Prepare Canada for 2012’s Summer Nail Trends
This summer is all about noticeable nails. It’s about the colors and designs that pop and carry a personality of their own. Salon Express Nail Art Kit is one product that allows women to get perfectly funky nails right at home. Toronto, ON (PRWEB) June 19, 2012 -...
Rhonda Shear’s Shear Control™ Panty is Now Available Exclusively at Sears and Hart Stores in Canada
Consumers no longer need to wait a week or pay shipping & handling to get their hands on the much-awaited Shear Control panty. They can drop by the nearest Sears or Hart store, which are the only retailers in Canada to have this hot product available now. Toronto,...
Latest Fitness Breakthrough, the AB Wave, is Calling on Swimsuits a Bit Early in Canada
The weather might not be warm enough for swimming, but one can still ride the waves with the latest fitness product, the AB Wave™. Designed to imitate the motion of a wave, this exercise machine directly targets the core, arms and legs for a toned and tight body....
The Paint Zoom Paint Sprayer Helps Canada Prepare Homes for the Market
With the recent lift in the housing market, Canadians are getting their homes ready for the critical eyes of potential buyers. That means ensuring the essentials are in tip-top shape. The Paint Zoom paint sprayer is proven to be one of the better options to getting...
Twin Draft Guard® Helps Canadians Conserve Energy without Breaking the Budget
TORONTO, Ontario – The survival guide for Canadian winters, if there was such a thing, would probably consist of a massive shopping list. From winter tires to mittens, Canadians find their wallets shrinking every year as soon as the first snow storm hits. However, one...
UFC Champ Georges St-Pierre to visit Toronto and Montreal
TORONTO, ON – Canadians can spot MMA legend and world champion, Georges St-Pierre in Toronto and Montreal at local Sport Chek and Sports Experts stores later this month and early December. He will be in town to meet his fans and to celebrate the success of his...